Floof, a startup e-commerce brand specializing in top-tier skin health essentials for dogs, embarked on a journey to revolutionize canine care. Their mission was to provide dogs with the highest quality products for optimal skin health. However, lacking a professional creative presence, they sought the expertise of our agency to transform their brand identity and catapult their market presence.
Business Objectives
Upon engagement, Floof had zero creative content across their social media platforms, which hindered their ability to establish credibility and attract a loyal customer base. Our challenge was to not only craft compelling visual narratives but also to convey the essence of their products through an array of engaging media.
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Summary
This task wasn't merely about reshaping Floof's brand identity; it was about giving them the tools to approach retailers with self-assuredness and unwavering resolve. Presently, Floof has forged alliances with notable retail influencers including Show Fields and Popup Grocers, underscoring their progress and potential in the industry.
Video Production & Influencer Advocacy
